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June 02, 2008

From the Industrial Age to the Information Age

Doc Searles at Harvard Law writes:

"I’ve long believed that the crossover from the Industrial Age to the Information Age will be marked by an awakening to the need by customers to control their own selves, rather than to remain subordinated to the controlling interests of companies. Same thing with citizens and governments..." (see the complete post)

I agree. The time has come for customers, staff and citizens to break their shackles.

Social networking paves the way. Some companies are trying to exert control via their firewalls. The upcoming generation of mobile interfaces will circumvent that. Smart companies and governments will learn how to play the new game despite the odds not being less heavily stacked in their favour.

The rules of employment and leadership/followership are about to take a step change.

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